Friday, August 21, 2020

Preparetion of salt Essay Example

Preparetion of salt Paper 1. INSOLUBLE SALTSSoluble salt 1(aq) + dissolvable salt 2(aq) insoluble salt + solvent salt (aq)acid 1(aq) corrosive 2(aq)Pb(NO3)2(aq) + Na2SO4(g) PbSO4(s) + 2NaNO3(aq)Pb2+(aq) + SO2-4(aq) PbSO4To set up a salt, you ought to right off the bat altogether blend the arrangement, at that point you should channel it to expel any encourage. Next, you should, wash with refined water lastly leave to dry in the oven.2. Dissolvable SALTSa. Filtrationi. corrosive + base salt + waterH2SO4(aq) + CuO(s) CuSO4(aq) + H2O(l)H2SO4(aq) + Mg(OH)2(s) MgSO4(aq) + H2O(l)ii. corrosive + insoluble metal carbonate salt + water + carbon dioxideH2SO4(aq) + CuCO3(s) CuSO4(aq) + H2O(l) + CO2(g)iii. corrosive + response metal salt + hydrogenH2SO4(aq) + Mg(s) MgSO4(aq) + H2(g)The base or the metal carbonate must be insoluble with the goal that we can evacuate the abundance through the strategy for filtration. The metals that we can utilize must respond with acids however should not respond with water as this would pollute the salt with metal hydroxide. The metals that we can utilize are:Magnesium (Mg)Aluminium (Al)Zinc (Zn)Iron (Fe)We right off the bat measure roughly 25cm3 of sulphuric corrosive, by emptying it into a recepticle. This just happens on the off chance that I and not in cases ii and iii. Next we heat up the corrosive until it is for all intents and purposes bubbling. In all cases, we include the strong until it is in overabundance (more than what will respond). This is done with the goal that we can ensure the entirety of the corrosive responds. In cases ii and iii, we heat up the containers to accelerate the responses. To ensure that it is finished we channel the arrangements into a dissipating basin.CRYSTALISATIONTo structure this procedure, we heat up the arrangement in the bowl so as to think it. We do this until we arrive at the crystallization point and that is the point at which it is immersed at that particular temperature. We test this by dunking in a glass pole and aft erward blowing toward one side. In the event that a plant like development of precious stones appear, it implies that we have arrived at crystallization point. Subsequent to doing that, we permit the answer for chill off which delivers little precious stones. Be that as it may, we need huge gems. To do this we permit the answer for dissipate at room temperature for about seven days, until there are just a couple of cubic centimeters remaining. These are separated off on the grounds that they contain dissolvable contaminations. The precious stones are than washed with a little refined water and dried utilizing channel paper.b. TitrationIf the metal hydroxide or the metal carbonate are solvent, (for example antacids), we can't evacuate the overabundance by means of the procedure of filtration. In this manner, we need to respond these substances in their right stoichiometric sums (for example there is no overabundance of both of them). This is finished by a procedure known as titration .All sodium (Na) and potassium (K) salts must be set up by titration as their hydroxides and carbonates are soluble.i. base of solvent metal hydroxide + corrosive salt + waterNaOH(aq) + HCl(aq) NaCl(aq) + H2O(l)ii. metal carbonate + corrosive salt + water + carbon dioxideNa2CO3(aq) + H2SO4(aq) Na2SO4(aq) + H2O(l) + CO2(g)Here are a few photos of the gear that we requirement for this experiment:graduation pointThe pipette is utilized for allotting with a fixed volume of arrangement. We right off the bat wash it out with the arrangement that we are going to utilize. For our situation we are utilizing hydrochloric acid.We then pipette 20cm3 of the corrosive into a cone shaped jar. At that point we at that point include a couple of drops of general pointer to the solution.A burette is utilized for estimating a variable volume of arrangement. We likewise (like with the pipette) wash out the burette with soluble base, which happens to sodium hydroxide for this situation. We right off the bat fill the burette with the recommended salt through a channel until the antacid arrives at 0cm3.The soluble base is exceptionally acidic. This implies it will erode into wood or anything in its manner. The best way to prevent this from occurring, is to kill it by pouring a corrosive over it.We then titrate the hydrochloric corrosive arrangement with the arrangement from the burette until we arrive at the identicalness point, (end point).The marker ought to suddenly change shading from red to a mid-run shading, orange. You should clean out the funnel shaped carafe with water and rehash to get reliable titres which are inside 0.2cm3 of one another. We rehash the entire thing utilizing similar volumes yet no markers so the last shade of the arrangement isn't changed. We at that point take shape the arrangement as normal.Here are a few outcomes from this examination overleaf:ATTEMPTROUGHONETWOFINAL22.3021.0042.10INITIAL-1.200.0021.00TITRE21.1021.0021.10c. EvaporationAnother technique for making ammonium nitrate is done when either the corrosive or the soluble base is unstable (vanishes without any problem). A case of this is for a corrosive - hydrochloric corrosive or for a soluble base alkali. In these cases we don't have to utilize the procedure of titration to set up the salt. We can basically include the abundance of the one that is unpredictable and the overabundance will vanish when we come to dissipate the solution.NH3(aq) + HNO3(aq) NH4NO3(aq)We measure out roughly 20cm3 of nitric corrosive into a vanishing bowl. We at that point include smelling salts arrangement while mixing until in abundance. We can check for this by its smell and affirm it is in overabundance by utilizing red litmus paper which should turn blue. We at that point take shape the arrangement as regular where upon the abundance smelling salts will dissipate.

Sunday, July 12, 2020

Custom Term Paper Results

Custom Term Paper ResultsAs an academic writing expert, I have personally been in charge of research and academic writing projects where we have submitted term papers to competitions for term paper results, which were to be posted on a competition website. I've had the privilege of reviewing this term paper results as well as helping to ensure that the research and writing experience would be as professional as possible.There are many factors that go into determining the validity of term paper results. For example, how did the term paper writer construct the final paper? Did they use solid data, good spelling and grammar, or an excellent, coherent writing style?Additionally, should the research and data not be valid? Do the data collection methods used not follow accepted academic practices, guidelines, and protocols?An accomplished and experienced writer will be more than familiar with the 'standard research methods' in which they are a professional at. If there are several differen t methods that were actually used by the person submitting the term paper, the custom term paper results page is the place to put their name on a list of writers who have successfully completed a similar project.Also, if the term paper results page is poorly formatted, it could cause the reader to assume that the research methods utilized by the individual were incorrect. The end result could be that the research and data analysis techniques employed were flawed, or else the research was improper and should not have been submitted.Research and data should not be utilized solely based on one single study, even if the paper has an impressive opening paragraph. The formatting and grammar mistakes found in the term paper should be noted, but the more glaring problems should be addressed during the research phase, not in the research phase. Every day I see new research and writing problems, some of which have been with me for years.Finally, make sure the research is documented properly. It is possible that the term paper may be the first of its kind, but the research should be documented, consistent, and documented in a manner that allows for the research team to check and re-check the data analysis techniques to ensure that the data is accurate.Custom term paper results can be a positive when properly used. However, these results do have the potential to cause damage to the reputation of the competition, so proper documentation and research will be essential.

Wednesday, May 20, 2020

Personal Statement On Sexual Orientation - 922 Words

In taking answering the questions to the Personal Autobiography on Sexual Orientation, I was able to reflect upon my life up to now as being a gay male from the Midwest. My first memories about really being exposed to sexual orientation would have to have been back in elementary school where sexual orientation was introduced by peers more or less as a name calling, playground name calling sort of thing—I was introduced to sexual orientation in a negative way. In terms of my parents, I would say the messages from there were positive as my grandma has a brother who is gay and has been â€Å"out† since the 1980s, so they have gone through the process of acceptance of LGBTQ individuals. When I look at sexuality and my peers, I would say in middle and high school the messages were mixed. Negative messages were how LGBTQ individuals were treated if it was known they were of whichever letter in the alphabet, but also the negative messages came in the often heard usage of t he word â€Å"faggot† to insult someone. To me, my peers then were exercising this idea of cultural destructiveness, or where they felt they (heterosexual) were the most superior sexual orientation compared to others. I would say the faculty at school when this would occur was more or less culturally blind, or they felt as though the sexual orientation of a student should not matter; however, I felt as though the faculty maybe didn’t understand the struggles an LGBTQ person goes through and how painful hearingShow MoreRelatedMilitary Discrimination against Homosexuals Essay1682 Words   |  7 Pagesmilitary were judged not only with reference to their behavioral conduct but also from their sexual orientation results. 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The things that could influence the development of our sexual identity are environmental factors, value systems, gender identity, relationships, andRead MoreHomosexuality: Inborn Trait or a Choice991 Words   |  4 Pagesmaking people prone to believe things that aren’t true. Many fall victim to this reality, resulting in feelings of animosity and prejudice with little or nothing to back it up. This hatred often has to do with race, religion, gender, politics or sexual orientation. As you know one can’t just go and change his or her skin tone or gender. It isn’t as if one was asked to be white, black, Hispanic, Native American exc., nor female or male. This is just the way the person was born. Seeing it from t his pointRead MoreHuman Sexuality Paper1490 Words   |  6 PagesSXS400 Dec 7th, 2009 SXS 400 Essay If sexual orientation is something that we can’t change or choose, then how are these specific preferences such as heterosexuality and homosexuality created? 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As if that weren’t enough, Joe is also a Mormon and belongs to a religious community that forbids any sexual behavior between twoRead MoreWorkplace Discrimination Against Lgbt Essay1601 Words   |  7 Pages Reason to Listen: To prevent workplace discrimination happening again in our generation. Thesis Statement: In each state people are afraid of coming out in the workplace of different industrials because the chance of get fired or harassed. (Throughout the US, those who are LGBT do not come out in their industries due to fear of harassment or getting fired.) Credibility Statement: My personal connection to this topic is that I know people who are discriminated in their workplace because of theirRead MoreRacial Identity And Sexual Orientation1597 Words   |  7 Pages The statement â€Å"racial identity and sexual orientation entrap and define us† is limiting in that it ‘pidgeon holes’ a great variety of ‘types’ into simplified categories. This essay will explore ‘racial identity’ and sexual orientation’ and exemplify meaning through the use of Joseph Conrad’s Heart of Darkness and Christos Tsiolkas’ Loaded. Although they hail from different times and cultures, the characters Marlow and Ari display similarities in behaviours in as such they put themselves in perilousRead MoreHardships Faced By The Lgbt Community1496 Words   |  6 Pageseither not been hired or not promoted because of their sexual orientation (Mirken 2). In addition, authority figures in the workplace discriminate against LGBT employees. Being gay or transgender can alter the relationships between co-workers. LGBT employees are often sexually harassed and/or discriminated against. Other employees tell inappropriate jokes about the sexual preference of their gay co-workers. They might also make impolite statements or remarks. For example, a straight male co-workerRead MoreEvaluation Of An Article Based A Multicultural Counseling Theory That Examined High School Counselors1453 Words   |  6 Pagesinstitution regardless of their sexual orientation. In addition to demonstrating empathetic emotional support for lesbian, gay, and bisexual (LGB) students, school counselors must acquire adequate training and knowledge related to LGB issues in order to competently counsel LGB students. This paper is a review of an article based in multicultural counseling theory that examined high school counselors’ levels of competency, training and education in sexual orientation and amount of involvement in affirmativeRead Mo reEssay about The Homosexual Brain?1502 Words   |  7 Pages (1). Quayles statement counters the sentiment of many homosexuals that their sexual orientation is neither a lifestyle nor a personal choice, it is innate and unchangeable (2) . Is homosexuality a choice or does sexual preference have a biological basis? This question is at the forefront of academic, scientific, political, legal and media consciousness (3). The debate over homosexuality has influenced a myriad of research in finding a biological cause for differences in sexual behavior. The

Wednesday, May 6, 2020

The Lion That Wrote History Frederick Douglas - 908 Words

The Lion that Wrote History Rising from slavery, Frederick Douglass became a human rights activist speaking against the inequalities facing African Americans, paving the road towards civil rights and equality. He faced the evils of slavery and used his ability to write and speak articulately to move the abolition movement forward. Douglass was proof of the potential of African American. Slavery created an economic foundation for America that caused many repercussions due to the methods used to instill it. From 1619 to the 19th century approximately 12.5 million African slaves were transported in ships ridden with diseases from their homelands to the Americas through the Atlantic slave trade (Gates). Of those 12.5 million, 10 million survived, but only 388,000 arrived in North America to take part in the establish institution of slavery in North America for the next 250 years as tools to gain capital (Gates). In North America slave labor was utilized in plantations for cultivating cash crops, one of which was cotton. In 1793 Eli Whitney invented the cotton gin increasing the production of cotton as well as increasing the need for slave labor. By the 1840s cotton became one of the main exports of the U.S., the South grew 60 percent of the world’s production and exported 70 percent to British textile industry (Was slavery). Frederick Douglass was born in 1818 in Tuckahoe Maryland as Frederick Augustus Washington Bailey to Harriet Bailey and Captain Aaron Anthony theShow MoreRelatedAfrican American Leaders Post- Reconstruction Essay1320 Words   |  6 Pagesto take possession of this government to which we have a constitutional right. In 1861 Lincoln signed the Confiscation Act, which gave authority to confiscate and free slave supporting the Confederate Union. Abolitionists Horace Greeley and Frederick Douglass were urging Lincoln to free the slaves. Lincoln stated â€Å"If there be those who would not save the Union, unless they could at the same time save slavery, I do not agree with them. If there be those who would not save the Union unless theyRead MoreLiterary Criticism : The Free Encyclopedia 7351 Words   |  30 Pagesof 1767.[9] Although the Bildungsroman arose in Germany, it has had extensive influence first in Europe and later throughout the world. Thomas Carlyle translated Goethe’s novel into English, and after its publication in 1824, many British authors wrote novels inspired by it.[10][11] In the 20th century, it spread to Germany, Britain,[12] France,[13][14] and several other countries around the globe.[15] The genre translates fairly directly into cinematic form, the coming-of-age film. Plot outline[edit]Read MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pageskey aspects of this revision. The authors would also like to extend their sincerest thanks to the following instructors: Lee Boam, University of Utah Andres Johnson, Santa Clara University Edward Lisoski, Northeastern University Douglas Mahony, Lehigh University Douglas McCabe, Georgetown University Bradley Norris, Baylor University Jonelle Roth, Michigan State University Philip Roth, Clemson University Dale Rude, University of Houston Holly Schroth, University of California at Berkeley Jody TolanRead MoreProject Mgmt296381 Words   |  1186 Pagessolution to this exercise can be found in Appendix One. 52 Chapter 2 Organization Strategy and Project Selection 5.* You are the head of the project selection team at SIMSOX. Your team is considering three different projects. Based on past history, SIMSOX expects at least a rate of return of 20 percent. Your financial advisors predict inflation to remain at 3 percent into the foreseeable future. Given the following information for each project, which one should be SIMSOX first priority? Should

A project Management plan study

Question: What is a product Management Pan? Explain. Answer: A project Management plan is meant to define the objective of a study and the scope that the study will cover; this includes how it is going to be executed, controlled and monitored. This study is a project management plan for improving software project through a case study of a software development team, so as to come with a quick model to be adopted by project team members. The paper is divided into two parts; part A which introduced the software development concept, the tools to be considered and other common uses of the PMP. The other section provides a literature review of the project management plan, including the common tools of the plan. It will end by providing a conclusion and recommendation for future development project like these. Introduction In the present global market, the task of managing service project is a very important and vital task because there are many entities that come with it. The dynamic changes in the way things are done is always very unpredictable due to the relationships that exist among them. Even though most of these services have their problems identified they are usually little acknowledgement for such projects (Abdulmalek Rajgopal, 2007). The challenges that these projects face with their teams when dealing with the said projects like the software project, for example, will arise from the uncertainty that comes with planning, delivering and controlling the progress of the project delicate and clarity in requirements and dynamism characteristics that come with these types. When a group can be said to have had a successful needs in the project management, which balance between activities that add value and those that do not add more importance; they are also essential to eliminating activities whi ch may not really add value or seriousness with regard to other processes (Achanga, et al., 2006). The main reason for conducting this study was done by using software development project as a case to develop a quick model that is reasonable and can be used to plan and manage any kind of uncertainty which may occur in different phases of the project. The case study took different forms in improving software project management in literature like reusability of code, cost estimations, building of new programs etc. it is important to note that there was little attention paid to ways which may improve project management. The time factor was also an important aspect to observe in this study. Project Background The background of this research is concerned with improving the planning and control of software development project. This is because the existing software development model was taken into an analysis in order to identify some of the best practices which were used in coming up with a case study for this model. The study also made use of control and planning approaches that are well known through considering various uncertainty in the requirements of the customer, flexibility of resources and the variability of different risk levels. The approach that the study has used is the lean principles for planning and controlling of software development projects. There was also a novel approach introduced in the research by way of integration of simulation modelling technique through the Tanguchi analysis that is often used in investigating the what if project scenarios. These scenarios were important in the research as they reflected different combinations of factors that affect the completion of these projects in time including deliverables. The other area that the study looked at is the concept of quality function deployment in developing an automated operations project management deployment model(Ahuja Thiruvengadam, 2006). The model was also introduced so as to act as the iterative manners uses of the what if scenario of performance outputs in revealing some of the constraints that are likely to affect the completion of a particular task of phase. This means that the study has looked at ways that can provide a comprehensive and visual overview of important tasks and projects like the different resources available, scheduled work, comple tion of the project among other deliverables. One of the main tasks of this study is its emphasis on the involvement of customers and the top management including team members as part of project operational factors. Audience and structure of project management plan The plan audience was the project management team and customers. It approach was through seeking to develop a planning a control model by the name Operations project management development or OPMD. The development method is also used as a quick responsiveness tool that will be used to visualise the different types of what if scenarios and ways in which project team members can approach to the uncertainty of these risks when they occur through different manners that can affect the deliverables of the project. In other ways, the study will identify different challenges, bottlenecks and move its resources with regard to the time and type of need (Alkaabi, et al., 2010). This research will thus seek to achieve this by capturing the demands of its customer as being the goals of the project. This will also be the success indicator of the project when it is achieved (Gandolf, 2008). The other way would be through understanding the process of software through identifying variables and factor s that can affect the completion of the project in time. The other way would be through analysing the existing models of software projects and adopting the best practices in the proposed model. The study will also adopt the quick response to the change or uncertainty through optimisation of the critical constraints to the outcomes of projects (Chege, 2007). This will be important as it will enable failure avoidance through raising the risk levels when there are no matching outcomes with regards to the demands of customers. Lastly, this can also be done when the project is able to achieve different situations through moving project team from the upstream to the downstream or the opposite with regard to where they will be of much importance (Ballard, 2009). According to various literature, there is evidence that a good project management team will need to show the diversity of responsibilities, however, the most important tasks will involve estimating, planning, scheduling and the execution of that plan. These activities will also have to show consistency and iterations with regard to the course of the project instead of being seen as too rigid or just a pre-phase to the production. This means that for a project to be considered a success it should show consideration of demands that customers make, high levels of uncertainty with regard to project phases, the setting up of different projects with regard to the complexity and needs of different customers (Atkinson, 2009). The scheduling of different projects will also involve tasks and duration of different resources and the risks management that will identify, mitigate and assess their factors. The development of project management team will also call for the adoption of different lifec ycle and techniques derived from other fields of development that the service industry when it comes to an enhancement of operations management. With regard to this research, it should be seen that it adopts lean thinking that can be helpful when one wants to understand and highlight different problems that can come by and also be used to determine the added and non-added value of activities in this line. It is also important to look at the orientation of different projects and how the project team will approach it. This is because projects are not always limited to a particular boundary in the organisation since they are considered to be a horizontal process that the vertical department. All time through history several project management improvements have been working with industrial organisations and activities which are mainly intense on an isolated, single functions, departments, tasks or what can be referred to as the vertical improvement. It is also important to note that less attention is usually paid to improving the horizontal stream which is the cross-functional process in the organisation that looks at the organisation not from the project team view but from the organisation as a whole(Bannerman, 2008). The study here is going to consider the former ideology as being the base to be used to manage, control and plan the service operations. With regard to the above discussion on the process orientation, there is no boundary at all when it comes to the issue of responsibility. It is also important to realise the need to the process owner like the responsibility and leadership to always be adopted to have been suggested in a proposed plan and control model characteristics in the review. This looks that the individual dedicated to the development and management of the entire project management processes. Lastly, the project will also look at the lean management with regard to the project customers. Presently it is not the size of the company that can be credited for increased competitive advantage nor the inflexible system of services and goods where the immediate response is considered in weeks or months by the days or even much less. These systems are usually looked at as being a liability than an asset (Barney, et al., 2008). In the Toyota Company, for example, there has been a new philosophy that came in the 1980s which were named lean. This philosophy was important as it addressed the critical issue in this discuss. Lean management came to the field of management highly since it was promising businesses of cost reduction and quality improvement. To add to the above, when it comes to lean we find that it aims at matching the supply with the demands of different customers by ways of capturing the requirement and needs of customers and also stabilising operations which are aimed at achieving a continuous interactive improvement at the end of the day(Ben-Menachem, 2008). Also in a lean organisation, it will be the customer and not the team members that control the specific goods, space and services that are being produced. This will not look at historical data and follow the arbitrary targets (Cadwell, 2008). Contents of project Management Plan The management of the project will always involve scheduling, planning and controlling of the activities of the project so as to achieve the laid down objectives. This means that project management plan will always involve the application of skills, knowledge, techniques and tools to the activities of the project so as to meet all the requirements of the project. Project management thus is the process that involves the initiation, execution, planning, controlling, monitoring and closing of project activities. According to (Brentani, 2001), the tasks that are involved in the management of projects are usually very limitless in operational practices but can also be summarised in several key roles. For example, an objective of any project should be established and communicated to all members of the team. These objectives must also be designed in a manner that makes it achievable and clear so that each member will be able to understand and implement efficiently. It is also important to u nderstand the need for each project to be unique with regard to project purpose and its existence (Carbone Tippett, 2004). This means that requirement of the project should be identified and analysed with the most clarity. Lastly in any project management plan, three most important elements that play in mind will include the scope of the project, quality, and cost of the project. The usually referred to triple constraint is also one of the major factors that determine the success and quality of the project. This is because they will always constrain one another as the relationship between then is of mutual benefits in a way that a change from one will affect the other(Chow Cao, 2008). Process of project management and contents When it comes to the project management process contents there are four elements which were defined by (Cooper Schindler, 2013). And even though they may be represented as being discrete in themselves, they are usually performed in a very interactive manner. In most cases, and in practice, each of these processes will overlap and are also revised constantly with regard to each project despite being the differences of each project. Also, each project will be managed and administered on different occasions with regard to the diversity in each factor that can impact on the process and project outcomes at the end of the day. Such factors are vital and form an aspect that is related to the size of the project, experience, complexity level of the project, the professional level of each team, management team and organisational structure of the project, etc. Project Group The project management process groups dynamics is an improved version of the project management process by Deng, et al., (2003). This is because the dynamic appears to be a bit complex and makes use of interrelationship between the group processes (Deng, et al., 2003). As can be realised, it still remains to be among the four contents even when each of the elements is elaborated more with regard to their different functions. For example, the component of planning in this process looks at the plan from a previous version, executing that corresponds to the do monitoring, component and controlling respectively which represents the act and check. The act and check components will stay on the outer cycle of the whole process. It is important is this indicates there is a repetition of interaction and works with each aspect in the whole project management process. The process of monitoring and controlling is also vital as it can be involved interactively with other processes in the project. each function in this line will be used to provide feedback so that the team is able to implement the preventive or corrective action that brings the whole project in compliance with the appropriate or project plan which modifies the management plan as well(Bangalore, 2006). The process of initiating and closing are also the other additional processes that can be created with regard to the determination of a finite characteristic of each project. The group process This will come in when initiating the process group which is the first step that is involved whenever a team begins on a new project. It will take care of the formal authorization process that can be useful in the launching of a new project. Before initiating the process, the team will have to do some documentation where the research process will be useful even much before the projects finally carries on. These initial steps will involve some basic description of the scope of the project, the anticipated outcomes, project duration and the predicted resources for the basic purpose of investment analysis and more(Ahlstrom Bruton, 2001). An initiating process of a group is also important in dividing the large and complex project into different phases and must be reviewed whenever a new step or phase of the project is initiated. Once the review is done, it is then upon the team to decide if the project can be taken to the next phase or if it still needs to be delayed, revised or stopped . These brief reviews and processes are repetitive when it comes to the sequences in the project phases. When the team considers improving the shared ownership, deliverable acceptance and satisfaction, stakeholders and other clients will be the most important people to be considered during the initial process of implementation. The project outputs during the initial process groups are the objectives, purposes, and authorisation that are geared towards the beginning of the project phases. With regard to this, there are two main processes of project management that should be considered in the initial processes (Blyth, 2006). There is need of the project team to develop a project scope statement; this is will be done through following the developing project charter process(Bryant Kazan, 2012). By developing the preliminary scope of the project statement process the team is also able to address and document the project, the project result requirements, service and product requirements, project boundaries, and methods in which the customers will accept the project including its scope. Planning process When it comes to project management planning, it is the planning process that will develop the management planning. In this regard, the group will thus focus on the defining, identity and the growth of the scope of the project, the cost and will also help in the scheduling of each activity that can occur when the project is being implemented. This shows that the project planning process does not only take place at the beginning of the project but will be revised and reviewed with regard to the time and place that the project is directed(Butler, 2012). Due to the changes that take place in this course, if the team wants to provide an accurate and effective information with regard to the project they will need to come up with effective information that discusses cost, schedule, risks, resource availability, technology etc. it shows that the planning process can be updated with regard to changes and approvals on changing. The patterns of interaction during the project planning process group will be different with regard to the nature of the project. When it comes to the level of influences the customers and other shareholders are bound to influence the direction of the project, this is because it is required that they are informed and involved in each step of the project (Carter Little, 2015). Conclusion In conclusion, projects are very important in with regard to their high levels of uncertainty throughout the different phases of the project management process. It is even more of a challenge when the process lacks enough data to support it. Lack of data will consider the need schedule and planned outcomes of the project. Other factors will be the time required to finish the task, not being able to meet the demands of project customers and the unforeseen risk factors that are bound to push the project into failure. When the team has a unified and standard model or process can be able to enhance the effort of reducing to achieve the project goals and enhance the process of activities. This paper thus attempts to map down the software project process through various techniques like literature reviews and analysis where each stage is taken to be as discrete and single process on its own. The model that is used in this study is a vehicle to test other level types and their relationship or variability which may, in the end, affect the performance of the project. This paper thus underwrites to the different knowledge of identifying the critical factors that affect the management of software project to its completion and during the implementation. The paper that is optimised as being a critical factor where a positive effect will look at the block, waiting, stoppage, increasing or working on the project. The study analysis that has been able to build and the automated planning model of the operations project management deployment. Recommendations With regard to other studies, there are three recommendations that are made in this line. First of all, it will be important for any project management plan to consider the cost of running the project. This is the main element of time, quality and cost. The cost of the project plays a very important role in the decision making of the top management and the team members in either adding more resources or living with the project success. The other areas are on human resources management which is an automated control and planning tool that insists not only in the fulfilling of the needs of the customer but will also look at improving the efficiency of the project team members. OPMD will look at the different variables that are considered on team members efforts and understand what is needed so as to meet the demands of the customer and the needs of the team members. Lastly, it will be vital to look at the culture of the project. As with the introduction of change in the processes of the project management plan, it will be important to improve productivity and the quality of the project management. The implementation of the lean philosophy, for example, faces huge obstacles and difficulties like refusing to accept to change through high management and individual. This may not be enough to support the key responsible people and temporary acceptance for the lean practice which then abandons them. It is, therefore, important to overcome the organisational culture, previous obstacles and the management may also be in need of further research. References Abdulmalek, F. J.Rajgopal, 2007. Analysing the Benefits of Lean Manufacturing and Value Stream Mapping via Simulation : A Process Sector Case Study. International Journal of Production Economics , 107(1), pp. 223-236. Achanga, P., Shehab, E., Roy, R. Nelder, G., 2006. Critical success factors for lean implementation within SMEs. Journal of Manufacturing Technology Management, 17(4), pp. 460-471. Ahlstrom, D. Bruton, G., 2001. Learning from such. Successful local private firms in China: Establishing legitimacy Academy of Management Executive, 15(4), p. 7284. Ahuja, V. Thiruvengadam, V., 2006. Project scheduling and monitoring: current research status. Construction Innovation: Information, Process, Management, 4(1), p. 19 31. Alkaabi, M., Khalil, R. Stockton, D., 2010. Improving Operations Management Planning and Control of a Service Project with Lean Principles. Proceedings of the Junior Scientist Conference, 4th-7th April 2010, Vienna, Austria, 23(2), pp. 61-62. Atkinson, R., 2009. Project Management: Cost, Time, and Quality, two best guesses, and a Phenomenon, its Time to Accept Other Success Criteria. International Journal of Project Management, 17(6), pp. 337-342. Ballard, G., 2009. Improving Work Flow Reliability. Proceedings IGLC, 2(1), pp. 275-286. Bangalore, 2006. Rediscovering Indian Management. Indian Institute of Management. Bannerman, P., 2008. Risk and Risk Management in Software Projects. A Reassessment. Journal of Systems and Software, 81(12), pp. 2118-2133. Barney, S., Aurum, A. Wohlin, C., 2008. A Product Management Challenge: Creating Software Product Value through Requirements Selection. Journal of Systems Architecture, 54(6), pp. 576-593. Ben-Menachem, M., 2008. Towards Management of Software as Assets: A Literature Review with Additional Sources. Information and Software Technology, 50(4), pp. 241-258. Blyth, J., 2006. Principles and Practice of Marketing. London: Thomson Learning. Braun, M., 1998. Differential Equations and Their Applications: An Introduction to Applied Mathematics (Texts in Applied Mathematics) (v. 11). s.l.:Springer. Brittani, U., 2001. Success Factors in Developing New Business Services. European Journal of Marketing, 25(2), pp. 22-59. Bryant, A. Kazan, A. L., 2012. Self-Leadership: How to Become a More Successful, Efficient, and Effective Leader from the Inside Out. s.l.:McGraw-Hill; 1 edition. Butler, D. A., 2012. Contract law (4th ed.). Chatswood, N.S.W: LexisNexis Butterworths. Cadwell, F., 2008. Organisational Engineering Management- Risk Intelligence: Applying KM to Information Risk Management. VINE: the Journal of Information and Knowledge Management Systems, 38(2), pp. 163-166. Cameron, K., 2004. Strategies for successful organisational downsizing. Human Resource Management, 33(2), pp. 189-211. Carbone, T. Tippett, D., 2004. Project Risk Management Using the Project Risk FMEA. Engineering Management Journal, 16(4), pp. 28-35. Carter, S. Little, M., 2015. Justifying Knowledge, Justifying Method, Taking Action: Epistemologies, Methodologies, and Methods in Qualitative Research. Qualitative Health Research, 10(15), pp. 1316-1328. Chege, M., 2007. Paradigms of Doom and the Development Management Crisis in Kenya, Journal of Development Studies, 33(4), pp. 552-567. Chow, T. Cao, D., 2008. A Survey Study of Critical Success Factors in Agile Software Projects. The Journal of Systems and Software , 81(6), pp. 961-971. Comans, T. et al., 2013. The cost-effectiveness and consumer acceptability of taxation strategies to reduce rates of overweight and obesity among children in Australia. study protocol. BMC Public Health, 13(1), p. 1182. Cooper, D. Schindler, P., 2013. Business Research Methods. s.l.:McGraw-Hill/Irwin; 12 edition. Crane, A. Matten, D., 2004. Business ethics : a European perspective : managing corporate citizenship. Oxford: Oxford University Press. Deng, J., Menguc, B. Benson, J., 2003. The impact of human resource management on the export performance of Chinese manufacturing enterprises. Thunderbird International Business Review, 34(2), p. 409429. Gandolf, F., 2008. Learning from the past: Downsizing lessons for managers. Journal of Management Research, 8(11), pp. 3-17.

Thursday, April 23, 2020

Multicom Case Essay Example

Multicom Case Essay THE MULTI COM CASE Multicom is a small firm employing 150 people in the public rela-tions field. It was started by Jim Walsh, a marketing specialist, and Wendy Bridges, a public relations expert. They had worked together for several years at a medium-sized communications firm and decided to branch out on their own to realize their own ideas as to what a good PR firm could and should be. They felt that their combined expertise and extensive contacts provided an excellent base on which to do this. Before submitting their resignations at their old firm, they persuaded two colleagues, Marie Beaumont and Frank Rossi, to join them as minor-ity shareholders. Walsh and Bridges each held 40 percent of the equity in the new venture; Beaumont and Rossi were each given 10 percent. Rossi was an editor and writer with an excellent reputation, and Beaumont was a well-regarded film and video expert. At first, business was difficult, and they were glad of the corporate clients that they had taken with them from their old firm. Competition was keen, and their old firm seemed subtly to be doing everything it could to block their progress. However, they worked hard, and their reputation steadily grew along with the size of their staff and their earnings. By the end of their second year, the four partners were each earning almost double their previous salaries and building a significant capital investment as well. They felt that they were well on the way to achieving the kind of top-notch com-pany on which they had set their sights. We will write a custom essay sample on Multicom Case specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Multicom Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Multicom Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer These early years were exciting ones. When they established Multicom, the four partners adopted a client- centered mode of organization. Each partner had certain clients for whom he or she felt a special responsibility, and in effect each became a project manager for these clients. Each developed a reasonable competence in all aspects of the agencys work so that one could substitute for another when necessary. New staff were encouraged to develop the same all-around skills and capacities in addition to their specializations. While this was often time-consuming and expensive, it created great flexibility. The search for new business and continuing contacts with clients took a significant pro-portion of staff away from the office most of the time, so the existence of a number of good all arounders was a real asset. Besides that, it often made work more interesting and enjoyable and added to the general team spirit of the office. The staff at Multicom worked hard, often starting early in the morn-ing and working late at night. They also played hard, throwing regular par-ties to celebrate the completion of major projects or the acquisition of new clients. These parties helped keep morale high and project Multicoms image as an excellent and exciting place to work. The firms clients often attended these parties and were usually impressed by the vitality and qual-ity of interpersonal relations. During the companys third year, however, things began to change. The long hours and pace of life at Multicom were getting to Walsh and Bridges. Both had heavy family commitments and wanted more leisure time. They increasingly talked about the need to get more organized so that they could exercise a closer control over staff and office activities, which, in their view, at times verged on the chaotic. Beaumont and Rossi, however, both of whom were single and at thirty and thirty-one, respec-tively, almost ten years younger than the senior partners, relished the lifestyle and were keen to maintain the firms present character. They would have been happy to shoulder a greater share of the work and responsibility in return for a greater equity in the company, but Walsh and Bridges were reluctant to hand them this sort of control. As time went on, it became clear that there were important philo-sophical differences about the way the office should be run. Whereas Walsh and Bridges regarded the ad hoc style of organization that had developed during the first two years as temporary-necessary until weve sorted out our ideas as to how we want to put this organization together -Beaumont and Rossi saw it as a desirable way of doing business in the longer term. Whereas Walsh and Bridges complained about the frequent absence of staff from the office and the lack of clear systems of responsibility and office pro-tocol, Beaumont and Rossi relished what they often described as their cre-ative chaos. To them, the firm was producing excellent results, clients were happy and knocking at the door, and this was all that mattered. By the fourth year, tensions were close to the breaking point. The four principals frequently found themselves in long meetings about office organ-ization, and the differences were as deep as ever. Walsh and Bridges argued for more system, and Beaumont and Rossi argued for the status quo. The differences were straining personal relations and were having an unfavor-able impact on life in the office generally. Many staff felt that Multicom was in danger of losing its special character and was no longer quite the same fun place at which to work. All four principals sensed this change, and they talked about it fre-quently. However, there was simply no consensus as to what should be done. As a result of general frustration, they began to break an unwritten but golden rule set in the early days of Multi com: that all four would always be involved in major policy decisions. Walsh and Bridges began to meet together and resolved that the only way forward was for them to exercise their authority and to insist that a reorganization of the office be initiated. They agreed to propose this at a meeting with Beaumont and Rossi the fol-lowing day. Walsh and Bridges were surprised. The idea produced little resistance from their two colleagues. It was almost as if it was expected. Beaumont and Rossi insisted that the decision should not be taken without a lot of thought because it represented a major departure. They reiterated their view that no change in office organization was necessary other than a streamlin-ing of a few financial procedures. They were by no means happy with the proposal, but it was clear that they werent going to fight it. The following week Walsh and Bridges called a meeting of all staff to outline their plans. In operational terms, these involved a clearer definition of job responsibilities, a more formalized procedure governing the exchange of staff between projects, and a closer control over the conditions under which staff were to be away from the office during business hours. A num-ber of other office procedures were also introduced. The meeting was unique in Multicoms history in tone and nature. For weeks there was talk about a rift among the four principals and about how winds of change were blowing through the firm. Some members of the staff welcomed the greater degree of structure; others resented the new developments. Staff continued to work hard at their jobs with the profes-sionalism they knew Multicom demanded, but everyone knew that things were not quiet the same. Multicom was no longer working-or playing- the Multicom way. Walsh and Bridges, however, were well pleased. They felt a lot more secure with the way things stood and could see time ahead when they would be able to take a lot of pressure off themselves and let the office run itself within the framework they had begun to develop. Beaumont and Rossi continued to work hard as usual, and their project teams were least affected by the new developments. Within a year, however, they had left Multicom and set up a new company of their own, taking a number of key staff and clients with them. Thanks to a large number of faithful clients, Multicom continued to produce sound financial results, but it gradually lost its reputation as a leading-edge agency. It could be relied on to produce good solid work but was, in the eyes of a number of disaffected clients, â€Å"uninspiring†. Beaumont and Rossi’s new firm, Media 2000, picked up many of these clients and, adopting the new organizational style pioneered at Multicom, re-created a fun business† employing eighty people The firm quickly established itself aa a talented and innovative agency. Beaumont and Rossi take satisfaction in the firm’s reputation and financial success and look back on their days with Multicom as â€Å"a great learning experience†. In retrospect, they view their differences with Walsh and Bridges as a part of a â€Å"Lucky break† that spurred them to find an even more lucrative and satisfying work situation.

Tuesday, March 17, 2020

Book Marketing How to Strategically Market to Increase Book Sales

Book Marketing How to Strategically Market to Increase Book Sales Book Marketing: How to Strategically Market to Increase Book Sales Just because you wrote a new book doesn’t mean that your book is guaranteed to sell.Harsh? Maybe. But its true. And here at Self-Publishing School, you first have to learn the truth before taking action.Even if your book is the next Great American Novel, it won’t be a success if it doesn’t get into the collective conscious of the public.This is why youneedgood book marketing tactics to back it up. Here are the book marketing strategies we cover:Social media marketing strategiesUse a launch team for book marketingPricing your book effectivelyBuild a website to market your bookGrow your email listInfluencer outreach for book promotionApply for BookBubLand interviews on podcastsReach book clubsWrite another bookBook Marketing for Self-Published AuthorsMarketing takes planning, organization, and consistent action; it’s hard work. But the good news is that marketing is also about fostering connections and relationships, which can be rewarding to you and your fa n base.And since you’re the one who knows your book from cover to cover, your backstory, your reasons for writing it, and who your ideal reader is, its your duty to put a plan in place to best connect with your intended audience and share your story.We know, we know†¦you’ve put a ton of effort into writing, editing, and getting your book ready for publication that the thought of adding another layer of â€Å"work† is not the most appealing idea.NOTE: We cover everything in this blog post and much more about how to build a platform and maintain consistent book sales in our Sell More Books Program. Learn more about it hereBut realize that if you launch your book without a marketing plan, FAR fewer people will read it.It will hamper the success of the book you’re working on now, as well as others you plan on publishing in the future. So if you dream of becoming a New York Times bestselling author, or if you want your book to help you reach other lifesty le goals, a book marketing strategy is your essential key to success.And if you want a quicker, easier way of understanding whats in this blog post, check out your free training.Join Chandler Bolt at his FREE Webinar Training as he reveals the exact tactics and strategies he used to write and publish 6 bestselling books in a row and how he used them to build a 7-figure business in less than 2 years!Spots are limited!Click Here to Save Your SpotBook Marketing Strategies for Social MediaHaving a quick overview of exactly what you can do and how much time and effort each will take can help you better plan for your book marketing plan.Here are our recommended book marketing strategies and what you need for each.Book Marketing PlatformWhat to doTwitter- use appropriate hashtags - post relatable tweets to increase shares - engage by liking and replying to others - search common hashtags to find your audienceInstagram- use appropriate hashtags - post photos related to the content of your book - engage by liking and replying to others - ask questions in photos to increase engagement - search common hashtags to find your audienceFacebook- create a page for yourself or your book - post video content - go Live to answer questions or discuss your book - post blog posts supporting your topic/ideas/bookPinterest- create pins linking back to your website - repin content related to your genre - create appropriate boards for your content - optimize pins with keywords - join group boards - connect with others who pin similar ideasLinkedIn- great for business-related topics - share insights/stats - share blog posts supporting your ideas/topics - connect with leaders in your industryPersonal Website- create a website - maintain a blog with posts about your main topic - use this to create an email list - keep this updated regularlyFree Book Marketing PlanHaving seen and been involved in so many book launches ourselves, we know what works and what doesn’t when it comes to book marketing.We’ll walk you through a play-by-play of exactly what you need to do so that your readers can find your book and buy it.We’ve broken this guide down into three main sections for learning book marketing:Pre-Launch: Building Your Book Marketing Launch TeamPricing Your Book for Maximum SalesPost-Launch: 8 Strategies for Selling More BooksLets get started! Pre-Launch: Build Your Book Marketing Launch TeamThe first step of preparing for your book launch, and the marketing behind it, is to build your launch team or street team, as its also commonly referred to.What is a launch team?The ideal launch team, also known as a street team, is a dedicated, hand-selected group eager to make your launch successful. If you use your team’s talent and communicate well, there’s nothing your launch team can’t accomplish!This video does a great job of detailing what a launch team is and exactly what they do: #1 Launch Team SizeThe first step is to determ ine the projected size of your book marketing launch team basedon the size of your audience.Your audience is anyone interested in you, your book, and your product. They could be five of your lifelong friends, members of your community, big organizations you’re connected to, social media followers, email subscribers, anyone who might be interested in what you’re sharing.If you have a smaller following, we suggest you aim for a launch team of 10-50. Those with hundreds in their network can aim for 100-250 team members.How to Finda Launch TeamIf you don’t have much of a following right now, start by looking at your personal inner circle- your family, your close friends- then branch out to their connections, families, and colleagues.You can reach out to peers from college, your volunteer work, or even your first job. You may even consider parents at your child’s school, fellow dog owners, or members of your yoga class.Even though you may not know these peopl e well,they are a part of your network, and you may be pleasantly surprised to discover that they’re inspired by your book and would be eager to share it.Once you’ve completed this exercise, you should have an initial list of potential launch team members!#2 Recruit Quality People for Your Launch TeamNow that you’ve determined your potential recruitment pool, the second step is to initiate contact and gauge their interest level. The most important lesson to consider about your book marketing launch team is that  QUALITY trumps QUANTITY.One top-quality, dedicated team member trumps a handful of mediocre ones.To begin recruitment for your launch team, create a simple questionnaire process that describes your book, your expectations of the team, and questions asking:Why are you interested in supporting my book?What part of my book speaks to you?What specialized skills can you contribute?What’s your available time commitment?Who are influential people you can reach out to?Why would these influential people be interested?To sweeten the recruitment deal, feel free to offer a free signed copy of your book or an inclusion in the â€Å"acknowledgments† section. You can easily do this through email, or through online forms like Typeform.#3 Record a Welcome VideoTake the time to record a warm welcome video for your new supporters! In your video, first, congratulate your team for being selected and express gratitude for their help.Then, detail your expectations, your unique mission for writing your book, and why you want to share it with as many people as you can!This welcome video will help you create a more personal connection with your book launch team, and show them a bit more about why you’re creating it and what message you’re trying to convey.Be sure to send it to everyone who completes your questionnaire!#4 Establish a Communication StyleHere’s the secret to a successful book marketing launch team: Effec tive communication. Communicate with your team regularly to keep them focused on weekly tasks, progress, and innovative ideas by doing the following:Strive to send one email per week preceding launch then increase it to three or more during launch week.Use a Facebook group to engage, share ideas, and post feedback. Set the tone by posting â€Å"Dos and Donts† to keep conversations focused and positive.Boost morale and build rapport by sharing inspiring quotes, gifts, and goofy photos to keep energy high and build vital connections.No matter which mode of communication you’re using, remember people like to be treated well.Always make sure your team knows how grateful you are to them and their dedication!#5 Book Marketing Launch Team AssignmentsYou can’t just build up a catalog of supporters and not use them, though. You have to give them small assignments to help you with launching and the book marketing process in general.It might feel weird telling people to h elp you, but don’t worry about it!They’re here because they want to support your project, and as long as you’re gracious and ask nicely, they’ll be happy to support your work.Facebook Groups will be the most effective way to dole out weekly team assignments.Here are some book marketing initiatives you can assign your team to do: Share snippets of content from your book across social mediaSubmit reviews on AmazonAdd their reviews to GoodreadsShare a book review on their YouTube channelRecord a testimonial for your bookBuy extra copies to give to their friendsGive you more marketing ideas!#6 Utilize TalentsYour team members will have a different variety of skills and talents, and it’s your job to effectively manage your team by assigning work based on their strengths.To identify your team’s talents, write a post during the introductory week and say the following:â€Å"If you have any special talents or connections you’d like to lend t owards my book launch, please comment on this post and let me know. I’m looking for ways to help spread my book’s message to a wider audience.†#7 Have Fun and Say â€Å"Thank You!†Your launch team will commit weeks of their time, energy, and talent, so make sure you thank each and every person for their contribution!Ensure that each person on your team feels valued and appreciated for their efforts.And most importantly, let them know how to get your book for free (or at least at a deep discount)!Which brings us to†¦How to Price Your BookOne of the most important factors in how successful your book launch is will be how you price it.To find out how to price your book for success, we recommend reading Book Launch.But for the sake of this article, here are some of Self-Publishing School’sbiggest secrets that will get your book to soar up the Amazon’s charts:If you have a sizable audience, we recommend launching your book for $0.99, and the n increasing the price to $2.99 or higher after about a week.For first-time authors, we recommendAmazon’s Free Book Promotionsfor your book launch.Although you won’t get paid by putting your book out for free,realize that it will be featured on another author’s page which instantaneously increases your exposure and recognition. Once the freepromotion has ended, switch your book’s price to $0.99 for the following week, then slowly increase the price by $1 per week until sales stagnate.Post-Launch: 8 Book Marketing Strategies for Selling More BooksAll marketing- no matter which market or industry- is fundamentally about people and making connections.Part of pitching your book will be figuring out how your book relates to your readers and how they will benefit from it.Now that your book is out in the wild, you want to get as many people to it as possible. Here are the eight best strategies for doing just that.NOTE: We cover everything in this post-launch mar keting section and much more about how to build a platform and maintain consistent book sales in our Sell More Books Program. Learn more about it here#1 Build Your Book WebsiteCan you imagine if you came home one day and your house was†¦missing?Well, that is what an author’s life can be like without a website to post fresh content.You’ll always be missing a home where you can park your books. Many authors think they don’t need a website because they can promote their books through social media or the author platform on Amazon.Sorry, not exactly.There is a huge difference. Having an author website is the difference between renting or buying a piece of property. When you rent, you are living in someone else’s space.It doesn’t belong to you and they can cancel your lease at any time. Maintaining your own website on a hosted server with your domain name is the same as having that piece of real estate.You can customize your site your way, publish your own content, and you are always in complete control of how it looks and what gets published.When it comes to book marketing with your own website, the sky’s the limit. You can: Publish your book’s landing page on your site. Post blogs about your upcoming book Create a countdown timer for the book’s release date. Set up an affiliate link to your Amazon page so you get commissions on book sales Include sample chapters from your book Link to video clips about the book on your website Communicate directly with your email subscribers about new releases or your current blog postAnd you can also set up a Google Alert so you can be notified about where your name and your book show up online. If someone gives you good feedback or a stellar review, reach out and thank them and ask them to link back to your book’s website.Action Step:If your book doesn’t already have a website, get one started! To set up your website and personal blog on a paid se rver, you can try Bluehost or Godaddy and use WordPress for building your site.#2 Build Your Email ListThere is a saying going around that says: â€Å"the money is in the list.† Why? It’s simple. A list of followers who are in love with your writing will be the first to line up when you have a new product to sell.These people are essentially your customers.Your email list is yours. It doesn’t belong to Amazon or social media. You control what you want to say, how you say it, and when. Imagine if every time you had a new book ready to launch, hundreds or thousands of people were waiting for it so they could get it first. If you are serious about your book marketing your current project and all future ones as well, building your list shouldbe a top priority. Nothing else comes close.Although building a list takes time, in the long run it is the easiest way to market.These are the true fans that will get the word out and be the first to leave verified reviews afte r buying your new release at the special price of 0.99. But that is just the beginning.You can continue to build your list by including a reader magnet at the front and back of your book. Get people hooked on your brand and then keep them there by writing your next book, and then, including them in your next launch.As your book reaches more people, and you get more signups, your marketing capacity grows†¦exponentially.Action Step:If you haven’t started on your list building, go to an email management system such as Mailchimp or AWeber and sign up for an account. Then get building and start to funnel your fans into your books today.#3 Reach Out to InfluencersWhen it comes to book promoting, nothing can have a bigger impact on your book than influencers through book endorsements.Even Gary Vaynerchuk, one of the most influential and knowledgable people in the marketing game, thinks so. What is an influencer? Influencers can be podcasters, bloggers, or authors with strong e mail lists. It’s someone with an established platform that can get you noticed if they notice you.An influencer is someone who has a lot of promotional weight and can spread the word about your book to thousands of people with just a brief mention to their email list, on their blog, or by sharing on social media, for example.Influencers have a long reach. What you can do is identify the influencers in your niche and reach out to them. Tell them who you are and ask if they can help to promote your latest book.A lot of the time, theyll want a free copy to read and review. You can also offer to support their future endeavors as a way of giving back.Influencers can have a major impact on your exposure as an author, so try to set up interviews in your hometown or reach out to someone online and offer to do an interview so you can deliver value to their target audience.Guest post blogging on an influencer’sblog or website is another way to market your book.For example, if yo u wrote a book on recipes for Italian food, you could try connecting with people in the Italian cooking niche.They may have a blog, podcast, or a webinar on which you want to appear.Action Step:Identify at least one influencer in your market and reach out to that person. Tell them who you are and what you do. Get on their podcast or get interviewed. Exposure to fans in your niche will have a big influence on book sales.#4 Leverage Two Social Media PlatformsSocial media is a powerful way to promote your book to potential readers. We can engage with thousands of people just by hitting a few buttons.But with social media sites, the big scare is the amount of time we can get sucked into trying to do everything. If you try to connect with everyone, you’ll match up with nobody.When promoting and marketing your book, you can’t be everywhere doing all things at once.That is why we recommend you choose two social media sites to work withand post your content regularly on these two sites.For example, you can have a YouTube channeland post weekly videos covering a wide range of topics centering around your book. After a few months, you could build up a library of content that will bring in the right audience, engage with new subscribers, and even create a course out of your videos. Heres an example of Youtube content from a writer currently working on her first fiction novel. She created a Youtube channel to engage fellow writers, who are also readers:By creating a Youtube channel and giving advice about writing, shes appealing to writers while also advertising that she is also a writer and has a book in progress.Switching gears to Facebook, you can promote your book or blog using Facebook adsthat drive new readers to your Facebook page or your book’s website.You could also post popular quotes or snippets of material from your upcoming book. With Twitter, you can post multiple times a day with brief quotes or messages under 280 characters. Twitter h as proven to be a powerful platform for authors when it comes time to promote and market a book.And if your book is more business-focused, you may find that LinkedIn works best for you, since it allows you to connect with new readers on a more professional platform.We recommend choosing two social media platforms and focusing on consistent engagement. This will keep your book’s appearance fresh and invite new people in to check out your work.Using Specific Hashtags to Grow on Social Media#In the writing community, there are a number of very popular hashtags authors and writers use to connect with each other.Why make connections with other authors? Because almost every other isalso a reader!Here are some of the top hashtags you can use on each platform:Twitter#amwriting (as in, I am writing)#writerslife#fantasywriter, #scifiwriter, #contemporarywriter, etc.#writerprobs, #writerproblemsInstagram#amwriting (as in, I am writing)#writerslife#fantasywriter, #scifiwriter, #contempor arywriter, etc.#writerprobs, #writerproblems#writersofig, #writersofinstagram, #writersofinstaFacebook#amwriting (as in, I am writing)#writerslife#fantasywriter, #scifiwriter, #contemporarywriter, etc.#writerprobs, #writerproblemsAction Step:Choose two social media platforms and commit to publishing content regularly. If you only want to focus on one, master it, and then move to another that is perfectly fine! It is better to do one thing and get it right then do two things poorly.#5 Get on BookbubBookbub is the cream of the crop when it comes to promoting and marketing your book. In fact, you should submit your book for promotion as either free or for 99 cents right after your book launch.Bookbub has a massive following and can get your book delivered to thousands of readers. It really is the â€Å"Big One† when it comes to bookmarketing.The cost isn’t cheap and can run you anywhere from $200 to $2,000 for a promo, depending on the genre, category, and the price of y our book.But is it worth it? Yes. Definitely.For example, if you are running a promo for 99 cents in general nonfiction, you could potentially sell, on average, 2,000 copies of your book. Not only will you make a profit, but this could bring in hundreds of subscribers and leads to your email list.From there you can upsell readers on your other books or even a course if you have one.Action Step:Go here for Bookbub submission requirements. You can also check out the pricing here and submit your book here.#6 Interviews and PodcastsA local radio or podcast interview can introduce you to new readers. While this may sound intimidating, you can pull this off like a pro with a little preparation.Look to local colleges, podcast hosts, or local radio stations for interview opportunities(Pro Tip: Hosts love to interview up-and-coming authors, so you may be surprised at the many offers that come your way when you reach out).Reach out, let them know a little bit about your book and why it might be interesting to their audience, and include a free sample of it so they can see if you’d be a good fit.If you have a press release describing what your book is about, feel free to include that as well to give them more context.Then be sure that when you go on, you present a great story about your book and get their listeners excited to read it!Action Step:What are three podcasts or radio shows you could go on to talk about your book? Find their contact info and reach out with a pitch about having you on.#7 Book ClubsLocal book clubs are another goldmine of new readers; you already know they like books! Find and connect with these groups.You can offer to attend a meet-and-greet and hand out copies of your free signed book. You can also get your book listed in Facebook Groups and other groups dedicated to readers.There are also paid lists, such as Buck Books, that can reach tens to hundreds of thousands of readers. Book Launchalso teaches what lists are out there, and which ones are the best to use.Action Step:Are there any book clubs you could join? Look on Facebook for groups that would be a good fit for your book.#8 Write Another BookPublishing another book is great for brand building. In fact, it’s much harder to market just one book unless it is a ground-breaking phenomenal masterpiece.Your book may be great, but you can compound that greatness by writing more books, preferably in a series.With every new book you put out there, you increase the chances of your work getting recognized by influencers and people online who are hanging out in all the places you can target for promotion and sharing.Become a Book Marketing Guru with FREE TrainingLaunching your book is only the beginning. The real work begins after the initial â€Å"bang† is over and you have to dig in deep to promote, engage, and provide solutions to readers’ problems.Remember: Marketing is about delivering a product [your book] to the right people [your audience] who need desperately what you have to offer [your solution].

Sunday, March 1, 2020

A Timeline of the War of 1812

A Timeline of the War of 1812 The War of 1812 officially began on June 18, 1812 when America declared war against the British. Known as Mr. Madisons War or The Second American Revolution, the war would last for over two years. It officially ended with the Treaty of Ghent on December 24, 1814. Following is a timeline of the major events that led to declaring war along with the events of the war itself.   Timeline of the War of 1812 1803-1812 - British impress approximately 10,000 Americans, forcing them to work on British ships.July 23, 1805 - British decide in Essex case that American traders who travel between neutral and enemy ports will allow for the seizing many commercial ships.January 25, 1806 - James Madison delivers report concerning British interference and impressment of sailors causing anti-British feelings to arise.August 1806 - American minister James Monroe and envoy William Pinkney are unable to resolve the major problems between the British and Americans concerning commercial shipping and impressment.1806 - The British blockade France; American ships are caught in the middle, and the British seize approximately 1,000 US ships.March 1807 - Thomas Jefferson receives the Monroe-Pinkney treaty but does not submit it to Congress because it represents a dismal failure for the Americans.June 1807 - The American ship Chesapeake is fired on by the British ship Leopard after refusing to be boarded. This creates an international incident. December 1807 - Thomas Jefferson attempts peaceful coercion of the British with his embargo, but it results in economic disaster for merchants.1811 - Battle of Tippecanoe - Tecumsehs brother (the Prophet) leads attack on William Henry Harrisons army of 1,000 men.June 18, 1812 - America declares war against the British. This war is known as Mr. Madisons War or The Second American Revolution.August 16, 1812 - the U.S. loses Ft. Mackinac as the British invade American territory.1812 - Three attempts are made by the U.S. to invade Canada. They all end in failure.1812 - The USS Constitution (Old Ironsides) defeats the HMS Guerriere.January 1813 - Battle of Frenchtown. British and Indian allies repel Kentucky troops in bloody fighting. The American survivors are killed in the Raisin River Massacre.April 1813 - Battle of York (Toronto). US troops take control of Great Lakes and burn York.September 1813 - Battle of Lake Erie. US forces under Captain Perry defeat a British naval attack. October 1813 - Battle of Thames (Ontario, Canada). Tecumseh is killed in a US victory.March 27, 1814 - Battle of Horseshoe Bend (Mississippi Territory). Andrew Jackson defeats the Creek Indians.1814 - The British plan a 3-part invasion of US: Chesapeake Bay, Lake Champlain, the mouth of Mississippi River. The British are eventually turned back at Baltimore harbor.  August 24-25, 1814 - The British burn Washington, D.C. and Madison flees the White House.September 1814 - Battle of Plattsburgh (Lake Champlain). The US secures its northern border with a huge victory over a larger British force.December 15, 1814 - The Hartford Convention occurs. A group of Federalists discuss secession and propose seven amendments to protect the influence of Northeastern states.December 24, 1814 - Treaty of Ghent. The British and American diplomats agree to return to the status quo from before the war.January 1815 - Battle of New Orleans. Andrew Jackson scores a huge victory and paves the way to the Wh ite House. 700 British are killed, 1,400 are wounded. The US only loses 8 soldiers.

Thursday, February 13, 2020

Research paper Example | Topics and Well Written Essays - 1000 words - 8

Research Paper Example Furthermore, the paper will also provide my own viewpoint regarding a positive relationship between the people of Middle East and the USA. After reading different course books, study material, and presentations on the topic I am glad to say that I have a complete different perspective regarding the Middle East. My pool of knowledge has increased through the videos I have watched and the news I have read as a part of the course. Initially, I did not have a clear understanding regarding the entire Middle East. I was familiar with only chief countries like Saudi Arabia, Qatar, and U.A.E. etc., however, it was because of this course that I am able to understand the inside stories of various countries in Middle East, which I did not know. Moreover, it has also allowed me to observe things from a neutral perspective. The environment of Middle East is usually hot, dry, and humid. There are vast deserts in the region encompassing hundreds of kilometers. This does not let irrigation or agricu lture in most of the Middle Eastern countries. However, it came to my knowledge that regardless of this extreme dry weather, the region produces date palms and olives in large quantities. Both these commodities are the chief intake for many within the Middle East. Moreover, the oil reservoirs in the Arab countries surpass the oil reserves of any other region in the world1. This, however, is a bit frightening as various conflicts are present over the issue of oil reserves in the Middle East. Iran, Iraq, Libya, Kuwait, Saudi Arabia, Qatar, and UAE, etc are all major exporters of oil to the international markets and member of OPEC2. It is through the export of oil to the rest of the world particularly the West that the countries are able to meet their economic needs. Sadly, the war, which started between America and some member countries of the Middle East, has given rise to various issues. The war led by America in the name of war against terrorism has killed as many as 1000,000 Iraqi s so far since 2003 and has also destroyed various cities and oil reserves of the region3. It is not appropriate for me at this stage to decide whether it is the war against terrorism or to conquer the extensive oil reserves. It was indeed sad for me to know that the conflict started after the issue of 9/11 in which thousands of US citizens along with others were killed. 5 Guantanamo detainees claimed the attack. They held themselves responsible for the attack saying that it was a response to the support of US for Israel4. The Middle Eastern particularly the Palestinians have suffered a lot because of the wars that are led by Israel. The Jews always had issues with the Muslims and so did the Muslims with Jews. This gave rise to various conflicts inside and outside the Middle East. Many did not appreciate the support of US for Israel. Islam is the major religion that is practiced in the Middle Eastern countries as per the guidelines given to them through the Quran. The Jews are consi dered as anti-Muslim element. They have always tried to lower the esteem of Muslims through different wars, conflicts and debates. In my perspective, this is huge cycle in which all issues are interconnected to each other in one way or another5. According to my critical thinking, the reason behind the rise of these issues is the conflict between Israel and

Saturday, February 1, 2020

Advanced Database Systems Essay Example | Topics and Well Written Essays - 2000 words

Advanced Database Systems - Essay Example Additionally, all of these computers are connected with each other and every system has the capability to process the data individually thus helping local systems. In addition, each of the systems contributes in running a single or many wide-reaching database applications. However, a distributed database is not installed on a single location completely. But, it is divided throughout a network of computers that are physically detached and linked via communications medium. However, these types of system require accessing data from a single place. Thus, the distributed nature of the database is unknown to its clients as well as this simplicity appears itself in a different means. In more simple words, a distributed database (DDB) is a set of numerous, reasonably organized databases, spread over a large size computer network. A distributed DBMS is the computer application software that helps manage the distributed database as well as enables the sharing apparent to the clients. Moreover, the term of distributed database system (DDBS) is normally utilized to state both distributed database systems as well as distributed database management system. Furthermore, the distributed database management systems are similar to the distributed file systems in a sense that they help access distributed data (Oracle Corporation, 2003), (Camarinha-Matos, 2010), (Borysowich, 2007) and (Ozsu, 2010). This report discusses some legal and ethical issues that need to be considered when introducing a distributed database system. In this connection this report will analyze the legal and ethical issues that apply to distributed and relational databases. DISTRIBUTED DATABASE After the emergence of the distributed networks (which later on became more and more popular), the need for the development of distributed database management systems turned out to be more critical. In this regard, a distributed system differs from a centralized structure in one main feature: The information and data i s frequently in the command of data are distributed/dispersed over two or additional distantly scattered places. On the other hand, distributed database management systems are exposed to a lot of security challenges more than that exist within a centralized DBMS. Additionally, the improvement of proper distributed database security has been challenging through the comparatively new development of the object-oriented database paradigm. Moreover, this innovative paradigm is not able to be disregarded. Thus, it has been formed to tackle with the rising complication of the data stored in current business or corporate database structures (Coy, 1996) and (Camarinha-Matos, 2010). Distributed systems basically allow users to access files that are placed on different computer systems. Additionally, this data has no obvious organization as well as the relationships between data in diverse files are not handled by the system and are the client’s duty. In this scenario, a distributed dat abase system is developed on the basis of a design (normally called schema) that describes together the arrangement of the distributed data, as well as the relations between the data. In addition, this design can be expressed with a number of data models, such as object-oriented or relational data model. In this regard, a distributed database management system encompasses all the tasks of a database management system. For instance, it offers advanced transaction management, declarative query capability and integrity implementation. However, in fact distributed database management systems differ from transaction processing systems due to the fact that transaction proce

Friday, January 24, 2020

Habitat for Humanity: Helping the Homeless :: Volunteer

Habitat for Humanity: Helping the Homeless Homelessness is not something that I could ever imagine completely. I, like everyone else, have a simple idea of what it would be like to be homeless. There is so much more to being homeless than most believe. My exposure to Habitat for Humanity is showing me some about the idea of living in a lower income family. This exposure is an experience that all high school and college students should have. One reason for my ignorance on homelessness is my modest exposure to homeless people. I have really never had close contact to homeless or have never done much service work for the homeless. Many people in my family do work with homeless and low-income families. I have heard their stories and I have a little knowledge from what my family has told me. If people, including myself, did more to get involved, we would have more knowledge about the homeless and other poverty-stricken families. I finally got exposure to the low-income families with my grandfather. My grandfather is the person who got me involved in the Habitat work. He is a retired construction teacher and he has taught me many carpentry and handyman skills. I have done a Blitz Build before and I enjoyed it very much. I love doing that type of work and it is even more fun when I get to help out a family with my skills. At Clemson I got to practice these skills once again when my English class helped work on a Habitat house. Now we are assisting the actual Habitat organization by making a promotional brochure. I think that all students should get involved with an organization such as Habitat for Humanity. Doing this will bring them to a closer understanding of what it is like to live in a low income or even homeless family. It is an interesting experience to get involved with the families in society that need help.

Thursday, January 16, 2020

A Moments Indulgence by Rabindranath Tagore Essay

A Moments Indulgence by Rabindranath Tagore was written in 1910 as part of the Gitanjali collection, 157 poems in the original language of Bengali, and 103 in English translated by Tagore himself. Contents [hide] 1 A Moments Indulgence 1.1 About the Author 1.2 Gitanjali 1.3 The Poem 1.3.1 Synopsis 1.3.2 See Also 2 References About the Author[edit] Rabindranath Tagore was born on 7th May 1861 in a wealthy family in Calcutta. He was the youngest of the thirteen children born to Debendranath Tagore and Sarada Devi. His father was a great Hindu philosopher and one of the founders of the religious movement, Brahmo Samaj.His grandfather Dwarakanath Tagore was a rich landlord and social reformer. In 1886, he moved to Brighton, East Sussex, England, to read law. During his stay in England, he attended University College London for some time, following which he started to independent study the works of Shakespeare. He returned to Bengal in 1880 without a degree, but with the aspiration of fusing elements of European traditions in his literary works.[1] Tagore is the most eminent Bengali renaissance poet, philosopher, essayist, critic, composer and educator, who dreamt of a harmony of universal humanity among the people of different origin through freedom of mind and spiritual sovereignty. Tagore started writing poetry when he was a child, and in the course of his life was often hailed as the Shakespeare of the East due to generating thoughts on: society, religion, aesthetics, education, rural welfare, nationalism and internationalism in his literary works, essays and poetry. [2] One of his most well-known and famous collections of poetry is Gitanjali [Song Offering] which generates thoughts on religion. Tagore died on 7th August 1941 in Jorasanko, the mansion he was raised in. The years before his death were riddled with periods of illness and pain, which eventually rendered him in a comatose state. Gitanjali[edit] Gitanjali (Bengali: à ¦â€"à §â‚¬Ã  ¦ ¤Ã  ¦ ¾Ã  ¦Å¾Ã  § Ã  ¦Å"à ¦ ²Ã  ¦ ¿) is a collection of poems by the Bengali poet Rabindranath Tagore. First published in 1910, Tagore’s collection containing mystical and devotional song poems, was translated to English by Tagore in 1912 before he embarked on a visit to England. The poems were extremely well received, and would be the first of many volumes that earned him much acclaim in the East and West.[3] The English Gitanjali, or Song Offerings, is a collection of 103 English poems of Tagore’s own translations from his Bengali poems. This was first published in November 1912 by the India Society of London.[4] At the time of publication, the collection was profoundly praised by the best of Tagore’s literary contemporaries in England; including W. B. Yeats and A. C. Bradley.[5] With the enthusiastic assistance from major western poets such as Yeats and Ezra Pound, the volume made an appearance in England.[6] The collection was tremendous success and caused a literary sensation, its impact was so great that in the following year, 1913, Tagore became the first Asian poet to be awarded the Nobel Prize for Literature for his translated version of his cycle of song-poems, Gitanjali.[7]. The translations of Tagore’s work were once a craze, but as Sisirkumar Ghose discusses, Tagore in translation is riddled with problems. His own translations†¦ (have) been criticised and have been faulted.[8] Robert Frost stated that poetry is that which survives translation. When looking at Tagore’s poetry, it is questionable how much of his original work survives throughout the process of translation. It is evident that the nuances of rhythm, imagery, verse form, and most importantly language, are inevitably lost. The main criticisms of the Gitanjali’s translations were for: often not translating the original poem in full, leaving chunks out, and in one instance fusing two separate poems. The Poem[edit] A Moments Indulgence I ask for a moment’s indulgence to sit by thy side. The works that I have in hand I will finish afterwards. Away from the sight of thy face my heart knows no rest nor respite, and my work becomes an endless toil in a shoreless sea of toil. Today the summer has come at my window with its sighs and murmurs; and the bees are plying their minstrelsy at the court of the flowering grove. Now it is time to sit quite, face to face with thee, and to sing dedication of life in this silent and overflowing leisure. File:To upload.jpg Gitanjali 71. An example of poem 71 from Gitanjali written in Bengali, its original language, with the translation of English beside it. Synopsis[edit] The central focus of A Moments Indulgence is about dedicating ones time to God, which clearly brings the devotee joy. The speaker is aware that his soul has been engrossed in worldliness, thus putting aside worldly pleasures that man is often disillusioned by, the speaker begins devoting his time to God. The poem begins with the speaker seeking a moment’s indulgence from his creator. This is evident as he says, he ‘will finish afterwards’ he task he was doing, in order to connect with his creator. Analogy is used in both verse one and verse two, when he suggests that having to give up your work is a small price to pay to reach the almighty. The second stanza shows the extent of the speaker’s devotion to his creator. This can be seen through the way he says that when he is away from God, mentally or physically, his heart remains restless, and the tasks at hand seem like they will never end. The metaphor of the shoreless sea reinforces that when away from God, one cannot be content. It portrays a clear distinction between the pleasure one receives from worldliness, and the true spiritual joy one gains from devoting time to God. In the third stanza the speaker is talking about the present day, and describes the beauty of the world which is a gift from God. He uses nature imagery to describe the beauty of the day which is being enjoyed by both animals, the ‘bees’, plants, and ‘the flowering grove’. The speaker also uses sound descriptions of: ‘sighs and murmurs’ to describe the present day, this has connotations of peace and being at peace in the environment one is in, adding to the spiritual vibe of the poem. This implies that nature is close to God as it is content, reinforcing the second stanza’s idea that when away from God a person can not be content. The fourth stanza shows that the speaker believes that the present time is the best time to dedicate himself to God; he does this by singing to God and  sitting quietly. Surrounding himself with nature, and the speaker believes the silence and free time is the perfect time to devote time to his creator because he is not distracted by worldly tasks and is surrounded by a gift, the beauty of nature, which is from God.

Wednesday, January 8, 2020

An Egg Is A Terrible Thing To Waste Essay - 934 Words

â€Å"This is your Brain on Drugs† was a public service announcement created in 1987 by the Partnership for a Drug-Free America foundation. The ad was later re-imaged in 1998 under the same title, and much of the same premise. The arguments of both advertisements were the caustic effects of drugs on your brain. The PFDA formed in the mid eighties with the simple idea of using ads to advocate the dangers of drugs use. They believed the persuasive nature of advertisements could denounce a product as effectively as they could promote them. Their first real success came with the original â€Å"This is your Brain on Drugs† advertisement. As a result, many of today’s public service announcements mirror the same techniques. These techniques greatly†¦show more content†¦Nevertheless, one can sense the adverts lack of answers, as if there has been some omitted scene of earnestly raised hands all begging, â€Å"Yes, actually I do have a few questions.† Na mely, the claim someone’s brain would be irreparably damaged because they â€Å"snort heroin† once. As an example, it only takes a single blow to destroy the egg, and there’s no mention of contiguous snorting to implicate prolonged use. The imagery used attempts to warrant that if you snort heroin you will destroy your mind and body. The term for this type of circular reasoning is known as begging the question. Andrea Lunsford and John Ruszkiewicz showcase the fallacy’s central error as being â€Å"made on grounds that cannot be accepted as true because those grounds are in doubt† (529). For instance, if simply snorting drugs led to unequivocal brain damage there would be less addicts, and higher fatality rates from drug use. Although the dangers of prolonged drug use are well known, this precise analogy only works if one accepts that the human mind and body are tantamount to the fragility of an ordinary egg. The image of the fragile egg plays well into the second fallacy: the often used scare tactic known as the slippery slope. Lundsford and Ruszkiewicz describe this argument as one â€Å"that portrays today’s tiny misstep as tomorrow’s slideShow MoreRelatedGlobal Warming And Global Climate Change1354 Words   |  6 Pagesthe impact climate change can cause will be devastating. NASA predicts that climate change will cause massive draughts, intense hurricanes, and the average sea level to rise by up to 4 feet. There is no question that all of these results would be terrible, the question is what is causing them? The answer may not be as simple as we think. Most Americans would cite burning fossil fuels as the sole contributor to global climate change. 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Being able to hunt gives people the opportunity to bring home food to their families that is natural and not steroid induced. Also, if for any reason the world was turned upside down, how else would we find food to eat? I understand hunting is notRead MoreLife Cycle Of The Atlantic Salmon1923 Words   |  8 Pageseconomies. Yet qui etly and without a proper explanation the number of salmon is beginning to dwindle and is on the edge of distinctions. Few if any are returning to the rivers and are dying mysteriously before they have a chance to lay their eggs. One thing we do know is that salmon do not have an appropriate habitat for reproducing and the upbringing of the young and it is essential to have one for the continued existence of the species. Without them we will lose a key The life cycle of the AtlanticRead MoreEnvironmental Pollution And Its Effects1707 Words   |  7 Pagesdamage to marine ecosystems. 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